Too true Jim...Lets face it, if we had our way, the mag would be filled from front to end with pics of Blyth beach, Shields pier, Horden, Ryhope, Whitley, Tynemouth...and every pic showing a local lad (or lass) holding a double figure cod....Fishing just aint like that!
People who decide to come into sea fishing, and know absolutely zilch, always turn to literature. Books tend to be dated, although do give an insight into rigs etc. The monthly glossy's are usually packed with advice, how to tie a shockleader, how to peel a crab, presenting a worm bait correctly, and the old favourite, how to tie a one up one down flapper! All bread and butter stuff to the likes of you and me and the majority of anglers on this forum, but spare a thought for the angler just starting out - we all have to start somewhere - somebody had to show ALL of us how to tie a knot at one time or other!
Just remember next time any one of us are on the local beach, prom, pier, rock edge, that when that novice comes down and plants himself ten yards from you, you'll be glad he read the latest issue that showed him how to tie a leader, and the importance of safety when casting!